Post-COVID planning.

Daily reports, emailed.

And identifying duplicate contacts.

Those are the three coolest, most useful features of the latest release of Enolytics’ ecommerce dashboard. That’s IMO, and it’s also the feedback I’ve heard during the demos of the system I’ve been doing since we announced our exclusive offer with WineDirect two weeks ago.

(To be honest, those three features are not necessarily what our developers would say are the coolest things about the new release. But they’re developer people, not wine people!)

What makes those three features the coolest and most useful, for us wine people in particular?

Here’s a quick summary.

1. Post-COVID Planning. Pretty much the whole year of 2020 will be known forever as a bizarre outlier for wine business. For planning purposes, our clients are finding it more useful to reference current performance against 2019 or even 2018 rather than 2020, so we built that functionality into the “date picker” feature of the dashboard.

2. Daily Reports, Emailed. To be honest, this was not part of our initial offering but we learned from both clients and competitors how valuable it is. So we made it part of our newest release: daily reports of DTC, tasting room and wine club emailed to you or, of course, available within the platform.

3. Identifying Duplicate Contacts. Personally I wouldn’t have thought this was such a big deal but clients and potential clients have homed in on it. It makes sense, especially given the increased awareness of how valuable it is to retain current customers and optimize the database of customers you already have.

There’s a lot more to be said about the latest release, from advanced segmentation to orders that need review to newly added contacts.

We invite you to see the details and full description here.

You’re also welcome to schedule a demo of your own. If the calendar is a little wonky because of your time zone, please just reach out to me directly either by phone (+1.702.528.3717) or email at cathy@enolytics.com.

PS Happy Summer 2021!! We hope your summer season is off to a safe and productive start after the long holiday (Memorial Day) weekend here in the US.

Thank you for reading and, of course, for your ongoing interest –

Cathy