Welcome to December, and all the meanings of the season for those of us in wine + data.

December means closing out the calendar year with strong December sales, for one thing, and planning for special promotions and targeted campaigns in 2023, for another.

That’s where our end-of-year gift to you comes in.

Let us help you with the most special and targeted audience of all, namely, your Wine Club customers who at risk of leaving the club.

You do not want to lose these people.

It’s abundantly clear that Wine Club members provide the most value and revenue to a brand through their Club shipments, plus additional web and Tasting Room sales.

You don’t not want to lose them, but you may need help figuring out exactly who they are.

Let us help you with that.

Who is at risk of leaving your Club is a critical piece of information and, during this special offer, we wanted to give you visibility in to this aspect of your business.

Find out who is at risk of leaving your Club.

There is no cost to you.

Whether you’re a customer of WineDirect or Commerce7, we’d need your permission to get started. Please follow this link to let me know you’re interested, and I’ll take you through the process.

Putting the technology in your hands is our gift to kick off the holiday season, and we hope very much that you’ll take advantage of it.

I look forward to hearing from you!

Here’s to a happy and prosperous holiday season —
Cathy

PS Here’s what you’ll see when you take advantage of this offer. Check out this video for wine club managers, and scoot ahead to minute 4:20 for a demo specifically of the functionality for Who Is At Risk of Leaving the Club.