Sneak Peek: Q1 2022 Report on Wine DTC
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Let me start with the obvious: Conditions are changing, both at the macro level (COVID, war, supply chain) and for our industry specifically (shifting demographics, changes to purchasing behavior, evolving tastes).
It helps to have a compass, to orient ourselves and to navigate a climate in flux.
Our upcoming Q1 DTC Impact report, in partnership with WineDirect, is meant to do exactly that: to deliver timely updates, to offer context for the changes, and to equip you to handle what's ahead.
Please register now to receive your Q1 update from WineDirect and Enolytics, which will be accompanied by a webinar to discuss the findings and invite your questions.
A little sneak peek?
Wine DTC is still in good shape. But there are noticeable slow-downs you need to know about.
The five areas we'll consider in detail:
Growth/decline of Net Sales and Cases Sold
Highest growth channel
Channel of most concern
Club membership trends
AOV performance
You'll want to know this information. And we want to get it in your hands.
Please register now for the free Q1 update.
As always, thank you for reading —
Cathy