3 Big Reasons Why People DON’T Use Enolytics. Can You Relate?
I gotta tell ya. Sometimes I'm scratching my head.
We hear, for sure, the pain points and anxiety of the wine industry in terms of sales and traffic. And we know that Enolytics is a way to do something about easing that pain, so that wineries target their offerings more accurately, meet more of their customers where they are, and ultimately sell more wine.
So, why aren't most wineries using it?
[Insert head scratch here.]
Here are three possible reasons, and a little perspective from our side.
It's New and "Technical"
Yes, data analytics hasn't been something the most of the wine industry has used for very long. Yes, you have to learn how to use the software. But here's the antidote to that train of thought: Don’t underestimate your ability to overcome the learning curve. You’ll make money for the winery. That earns your seat at the table, now and for the future. Dive in and try. I believe in you.
”We Don’t Have the Budget”
Yes, accessing the software is more expensive. (There’s also ENO Insights for free if you want to start getting used to seeing your data in the meantime.) The software is also more powerful, and you’ll join a fantastic group of wineries and teams who have far recouped the cost, by generating more revenue through sales and time-savings.
"I’m Too Busy"
Are you too busy to make money? Are you too busy to be more efficient about your time? Are you too busy to remove the mental obstacles to tasks like creating reports and segmenting customer lists?
I'm guessing not.
That's why we're here to talk you through it, and to support you along the way. Together we can ease the pain points of your winery.
I believe in you.
PS Please don't forget to register for this partner webinar with Napa-based CPA firm BD&Co, on free pro tips for financial success at your winery. It's coming up this Friday! At 10 am PST / 1 pm EST.
Thank you, as always, for reading —
Cathy
cathy@enolytics.com
+1.702.528.3717